Rubén Domínguez Ibar

Professional but highly conversational.

Tech-native / startup-native, assumes audience understands concepts like PMF, AGI, ARR, cap tables, VCs without explanation.

Informative first, lightly persuasive or reflective second.

Punchy, precise, and economical with words; no rambling.

Straddles professional and casual.

Grammar is mostly correct but intentionally broken for rhythm.

Uses slang lightly (’swag’, ’dropped merch’, ’lost its mind’) but does not lean into heavy internet slang or memes.

Emojis are used, but sparingly and purposefully.

Medium to high energy.

Starts strong with a sharp hook, but doesn’t shout or oversell.

Awe / inspiration (’So inspiring!’, ’historic 😳’)

Mild humor (’Yes, really.’, ’Next step: AGI hoodies at SF coffee shops?’)

Clear, no-nonsense practicality (fundraising and resources post).

A strong, short statement (’Fundraising is BRUTAL’)

A single word/phrase + emoji (’historic 😳’)

A surprising fact (’OpenAI just dropped merch… and the internet lost its mind 😅’)

’X does not automatically win. Y does not either. What actually works is…’

’This feels less like X and more like Y.’

Lists of short phrases with identical structure, especially at the end (’Product matters. / Network matters. / Process decides who gets funded.’).

Very short standalone lines: ’Yes, really.’, ’So inspiring!’, ’historic 😳’.

Third-person, observer tone when describing companies or products (Mercor, OpenAI, Google Translate).

Second-person direct address when giving advice or frameworks (fundraising, AI PMF, resource lists).

First-person is rare and usually embedded in quoted material (Marc Andreessen) or used implicitly (’If you’re building an AI product…’ — speaking as an advisor).

’Open the app’

’Build a tight list of investors’

’Comment “PMF” and I’ll send you…’

Suggestions are framed as inevitabilities or strong recommendations rather than tentative advice.