>50% of outbound success is following up (tastefully) until you make the sale or get told to F off. This is a great example: 1. Person cold calls Daniel: he doesn't answer. 2. Tries a couple weeks la…

LinkedIn Content Strategy & Writing Style
I send 2M+ cold emails and 1M+ LinkedIn DMs per month for 1,000+ active clients across Leadbird and Cleverly
1 person tracking this creator on ViralBrain
Nick Abraham positions himself as a high-volume outbound practitioner who bridges the gap between massive scale and tactical precision. His content strategy centers on "unfiltered deliverability," where he demystifies the technical infrastructure of sending millions of messages while ruthlessly auditing the psychological fundamentals of cold outreach. He distinguishes himself through a practitioner-first transparency, often sharing raw data from his 1,000+ clients to debunk common industry excuses regarding spam filters and AI. The most compelling intersection in his work is the blend of growth engineering and sales psychology, where he treats cold email not just as a volume game, but as a sophisticated value-exchange system requiring specific lead magnets and post-booking nurture flows to convert.
22.5K
5.5K
77
—
—
55
1
>50% of outbound success is following up (tastefully) until you make the sale or get told to F off. This is a great example: 1. Person cold calls Daniel: he doesn't answer. 2. Tries a couple weeks la…

If you want to AI-proof your job in outbound, you have to do everything you can to move towards the one part AI will never replace: The actual closing of the deal. AI is currently eating away at the…

Have you ever said yes to a free audit or consultation offered by someone in a cold email? I didn’t think so. There is a time (maybe in 2021) where this was a winning strategy. Over time, people figu…

Cold emailers are so quick to blame Google, Microsoft, or their sequencer for bad deliverability… but refuse to admit something’s wrong with their email. For what it's worth, Christian Plascencia is…

VERY important (and exciting) InMail update: You used to have 800 open InMails per Sales Navigator license per month. Then it got reduced to 50 per month. A lot of people bought licenses during thi…

5.0 posts/week
Posts / Week
1
Total Posts Analyzed
HIGH
Posting Frequency
76.7%
Avg Engagement Rate
STABLE
Performance Trend
145
Avg Length (Words)
HIGH
Depth Level
ADVANCED
Expertise Level
0.85/10
Uniqueness Score
YES
Question Usage
0.45%
Response Rate
Writing style breakdown
<start of post>
Most people treat their LinkedIn profile like a resume. That is a massive mistake if you’re trying to book meetings.
Your profile is not a history of where you’ve been. It’s a landing page for where you’re going.
When a prospect gets a cold email from you, the first thing they do is look at your profile. If it looks like a job seeker’s page, they’re going to ignore you.
Sign in to unlock the full writing analysis
Free tools to help you write, score, and benchmark in the same style.
Other creators worth studying alongside Nick Abraham.

Adam Grant
Organizational psychologist at Wharton, #1 NYT bestselling author of THINK AGAIN, host of the TED podcast Re:Thinking
26 Viral Score

Scot Chisholm
Operator & Investor • Founder of Classy (acq. by GoFundMe) • Building Highland, Just, Haskill Creek
26 Viral Score

Ian Tenenbaum
I help ADHD founders build their dream business without the constant doubt, overwhelm, analysis and rollercoaster of chaos.
93 Viral Score

Finn Thormeier
Founder, P33 | Executive Thought Leadership Agency - Activate your Founder/CEO/Execs on LinkedIn
44 Viral Score

Yoram Wijngaarde
Founder and CEO at Dealroom.co
43 Viral Score

Prateek Sanjay
linkedin cold outreach
36 Viral Score
ViralBrain plans, writes, and schedules your LinkedIn content — using official LinkedIn APIs so your account stays safe.
Write like Nick Abraham.