“Thank you for being a Netflix member since 2019. … we will update your monthly price to €20.99.” Two things surprised me: 1. I’ve been numbing my brain since 2019? 👀 2. The copy of this email…


LinkedIn Content Strategy & Writing Style
Content design to attract your ideal audience on LinkedIn
3 people tracking this creator on Viral Brain
Nick Broekema positions himself as a grounded, high-level architect of content design for experienced professionals, specifically targeting the "inner circle" of creators who have moved past entry-level hustle. His strategy centers on the intersection of high-ROI LinkedIn systems and raw, relatable vulnerability, often contrasting the chaotic reality of being a "37-year-old dad" with the polished, unrealistic standards of influencer culture. What makes him notable is his radical transparency regarding workflow, such as his willingness to use AI voice cloning to solve personal productivity gaps while maintaining intellectual integrity. By blending sophisticated sales frameworks with a "me of three years ago" empathy, he creates a value proposition that feels both technically advanced and humanly attainable.
88.1K
7.1K
344
—
3.0
67
2
“Thank you for being a Netflix member since 2019. … we will update your monthly price to €20.99.” Two things surprised me: 1. I’ve been numbing my brain since 2019? 👀 2. The copy of this email…

Lose weight. Stop drinking alcohol. Be present. Meditate. Work out more. Stop doomscrolling. Quit Netflix. Spend less money. Daily journaling. Drink more water. Cut down caffeine. Dude i'm…

The number 1 mistake I see in content: (and it's common nowadays with all this AI slop) It describes a world your audience doesn’t live in. The visual's left side looks alright: - It addresses…

"I rolled my eyes when I read ICP" A cohort member said this during a live session. I thought she was about to bash my cohort (live). She continued: "As a marketing strategist I thought: duh, I al…

A 19-year-old guy once booked a €500 consulting session with me. He was hungry. Dead serious. He asked great questions. I loved it. Imagine being 19 years old and having this huge runway ahead of…

My emails have an open rate of 45%. Ironically, I don't read newsletters myself. Not because I don't enjoy them. It's because I'm a chaotic reader. My mind reads a word and I'm gone. But give me…
3.0 posts/week
Posts / Week
3.5 days
Days Between Posts
2
Total Posts Analyzed
HIGH
Posting Frequency
344.3333333333333%
Avg Engagement Rate
STABLE
Performance Trend
270
Avg Length (Words)
MEDIUM
Depth Level
ADVANCED
Expertise Level
0.78/10
Uniqueness Score
NO
Question Usage
0.35%
Response Rate
Writing style breakdown
The author's voice is a blend of the 'relatable professional' and the 'pragmatic mentor.' It is punchy, direct, and conversational, characterized by a high-energy pace that mirrors the 'chaotic' nature of modern life. The tone is refreshingly honest, often using self-deprecation or 'real-talk' to build an immediate bond with the reader. It is not the voice of a distant guru, but rather a peer who is 'in the trenches' (e.g., 'Dude i'm a 37-year-old dad').
Signature traits include the use of short, staccato sentences to create a rhythmic 'heartbeat' in the text. The author frequently uses rhetorical questions to pivot the narrative and direct audience engagement through shared frustrations. There is a distinct 'anti-hustle' sentiment used as a persuasive hook—rejecting the 'Bali influencer' trope in favor of messy, real-world productivity.
The writing is structured yet feels spontaneous. It moves quickly from a problem or observation to a personal anecdote, then to a solution or offer. The author primarily uses the first-person ('I') to establish authority through experience, and the second-person ('you') to challenge or invite the reader. Commands are usually soft or framed as 'Here is how it works,' making the advice feel like a shared secret rather than a lecture.
Sign in to unlock the full writing analysis
Nail your LinkedIn strategy with ViralBrain.
Analyze and write in Nick Broekema's style. Grow your LinkedIn to the next level.