We are not that special. At least so I thought. Last week Geoffrey Pirson and I were at the Amsterdam Marketing Career Event representing Loopper.com. There are two things I walked away thinking abo…
538039 viral
Career & Marketing5 months ago
LinkedIn Content Strategy & Writing Style
B2B Marketing Manager I DE & EN I Working at Loopper.com I Promotional Products
0 people tracking this creator on ViralBrain
Lars positions himself as a high-utility B2B marketing practitioner who bridges the gap between traditional promotional commerce and cutting-edge AI implementation. His content strategy centers on "vibe coding" and technical transparency, moving beyond generic prompts to showcase custom workflows like multi-model LLM councils and local Obsidian knowledge bases. He is notable for his radical data sovereignty, advocating for local-first AI setups over platform dependency while maintaining a grounded, humorous perspective on "LinkedIn-speak" and corporate culture. By documenting the intersection of employee advocacy and agentic workflows, Lars provides a blueprint for the modern marketer who is both a strategic leader and a hands-on technical architect.
2.2K
2.1K
21
1.6
120
1
We are not that special. At least so I thought. Last week Geoffrey Pirson and I were at the Amsterdam Marketing Career Event representing Loopper.com. There are two things I walked away thinking abo…
I built a free LinkedIn translator I hear from many people that are struggling with their first post. "I have nothing to say, because I have not accomplished anything yet." You are WRONG. You have…
Weave can be used within Figma now. An absolute game changer for e-commerce companies. Until now, you could almost always tell when an image was AI-generated. Figma Weave changes that by letting you…
Chat GPT is taking your data hostage. I deleted our account and created a AI data brain. We have been switching to GPT Business to Claude Max, with one problem: You cannot export your data, if you ar…
1.6 posts/week
Posts / Week
4.8 days
Days Between Posts
1
Total Posts Analyzed
LOW
Posting Frequency
21.4%
Avg Engagement Rate
STABLE
Performance Trend
750
Avg Length (Words)
HIGH
Depth Level
ADVANCED
Expertise Level
0.85/10
Uniqueness Score
NO
Question Usage
0.4%
Response Rate
Writing style breakdown
<start of post>
I stopped using generic AI prompts.
The Context Gap
Most people treat Claude like a search engine. It’s not. It’s a logic engine. If you don't feed it your specific brand voice and past successful posts, it will give you 'LinkedIn Gray' content.
Data > Instructions
I built a 'Style Vault' in Obsidian. Now, instead of telling the AI to "be punchy," I just link the vault. The result is content that actually sounds like me, not a robot trying to sell me a course.
The "Vibe Check" step
Before I post anything, I run it through a 'Cringe Filter' agent. If the AI detects more than two corporate buzzwords, it deletes the paragraph.
Sign in to unlock the full writing analysis
Free tools to help you write, score, and benchmark in the same style.
Other creators worth studying alongside Lars R..
Greg Isenberg
CEO of Late Checkout, a portfolio of internet companies
26 Viral Score
Felix Haas
Design at Lovable, Angel Investor
108 Viral Score
Felienne Hermans
Professor of Computer Science Education at Vrije Universiteit Amsterdam
271 Viral Score
Maurits Martijn
Journalist bij De Correspondent | Nieuwsbrief: corr.es/maurits
337 Viral Score
Allie K. Miller
#1 Most Followed Voice in AI Business (2M) | Former Amazon, IBM | Fortune 500 AI and Startup Advisor, Public Speaker | @alliekmiller on Instagram, X, TikTok | AI-First Course with 200K+ students - Link in Bio
7 Viral Score
Simon Bernhard
Co-Founder of Mimo Hospitality I Building enduring hospitality concepts & brands with ambitious clients I Hotellerie Suisse trusted Consultant.
182 Viral Score
ViralBrain plans, writes, and schedules your LinkedIn content, using official LinkedIn APIs so your account stays safe.
Write like Lars R..
