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John Curmi

John Curmi

LinkedIn Content Strategy & Writing Style

Norway Tech Consultant

Norway
96 Viral ScoreView on LinkedIn

0 people tracking this creator on ViralBrain

Warm Analysis

John Curmi positions himself as a high-access Norway tech talent partner who bridges the gap between specialized recruitment and practical career advocacy. His strategy centers on high-intent job broadcasting for the Norwegian SaaS and energy sectors, balanced with tactical advice on navigating the modern hiring landscape. He is notable for his human-centric transparency, often blending major life milestones with professional updates to build a relatable, high-trust brand. By intersecting technical recruitment with AI literacy coaching, such as his specific critiques of LLM-generated CV patterns, he moves beyond a standard headhunter role to act as a strategic advisor for both the local talent pool and innovative tech hubs in Oslo and Stavanger.

Performance Overview

Followers

11.4K

Connections

10.2K

Avg. Engagement

80

Engagement Rate

Posts/Week

1.2

Viral Score

96

Posts Analyzed

1

Top Posts by Engagement

Recently, my wife and I recruited our newest team member, a baby boy! 👶🏻 🙌🏻 He really is a bundle of joy! ❤️ A new chapter at home and renewed focus at work. Feeling motivated, energised and read…

LinkedIn post image: Recently, my wife and I recruited our newest team member, a baby boy! 👶🏻 🙌🏻 He really is a bundle of joy! ❤️
32397063 viral
Personal Update9 months ago
View on LinkedIn

Happy New Year to my network! 🎉 2026 is shaping up to be an exciting year. The market looks set to improve slightly if you are a job hunter. Before the Christmas break, I did see an increase in com…

LinkedIn post image: Happy New Year to my network! 🎉
6923014 viral
Work-Life Balance9 months ago
View on LinkedIn

⭐ Milestone reached - 10,000 LinkedIn connections ⭐ Hitting 10,000 connections on LinkedIn is a milestone in my opinion, but more importantly, it’s an indicator of reach, relevance, and trust. A bi…

62307 viral
LinkedIn Networking8 months ago
View on LinkedIn

Back in the office after the Christmas and New Year break. Batteries recharged. Ready for 2026 💪🏻 For many tech companies in Norway, the planning starts now. New goals. New projects. New deadlines…

LinkedIn post image: Back in the office after the Christmas and New Year break.
37405 viral
Tech Recruiting9 months ago
View on LinkedIn

Top tips for when writing your CV and using an AI such as ChatGPT ... Tip 1 - Delete the Em Dash "—", in fact, delete it from your life 🤣 This is the number 1 giveaway that tells the hiring manager…

LinkedIn post image: Top tips for when writing your CV and using an AI such as ChatGPT ...
14505 viral
Resume Writing8 months ago
View on LinkedIn

Are you a Product Designer in Stavanger who speaks fluent Norwegian with an interest or experience in the Oil and Gas industry? 🚀 You will lead and contribute to support the modernization of a large…

22113 viral
Recruiting8 months ago
View on LinkedIn

Posting Patterns & Frequency

1.2 posts/week

Posts / Week

6.5 days

Days Between Posts

1

Total Posts Analyzed

MEDIUM

Posting Frequency

Timezone: Europe/Berlin

Best Performing Days

Wednesday

Best Performing Times To Post

08:00-11:3015:00-16:00

Topics & Content Focus

Primary Topics

Nordic tech recruitment for Norwegian-speaking roles (Oslo/Stavanger) across frontend, product design, and engineeringAI as a practical career-tooling layer (CV hygiene, anti-AI-tell edits, positioning yourself as AI-motivated)Role marketing for AI-enabled B2B products (SaaS for publishers; modernization projects in Oil & Gas-adjacent environments)Network-led personal brand building as a recruiter (milestones framed as trust/reach/value to others)

Secondary Themes

Candidate screening signals and application quality controlNorwegian/English language requirements as a hiring filterPublic calls-to-action for referrals and direct messagesLight contrarian copy tactics (calling out clichés, banning certain symbols/words)

Industry Focus

Recruitment/Staffing for Scandinavian technology rolesB2B SaaS (media/publishing platforms) with AI featuresEnergy/Oil & Gas digital modernization (UI/product design needs)

Content Categories

Job postings (role ad + requirements + link CTA)Candidate career advice (CV and writing tactics)Personal brand / credibility signals (milestones, social proof)Community prompts (invite comments, crowdsourced lists)

Performance Insights

79.66666666666667%

Avg Engagement Rate

STABLE

Performance Trend

Best Performing Topics

Personal credibility milestones framed as community value (network/reach/trust)Actionable candidate advice with a contrarian edge (anti-AI tells in CVs)

Virality Signals

Identity/credibility signal (milestone) that invites lightweight congratulationsHighly skimmable list format that enables quick agreement/disagreementHumor + mild controversy (calling out em-dash / AI wording) to trigger commentsClear audience targeting (role + city + language) that improves relevance even if it reduces broad shareability

Structure & Quality

130

Avg Length (Words)

MEDIUM

Depth Level

INTERMEDIATE

Expertise Level

0.58/10

Uniqueness Score

Common Hooks

Direct role targeting by persona + location ("Are you a [Role] in [City]...")List-based how-to framing ("Top tips...")Milestone headline as social proof ("⭐ Milestone reached...")Problem/fit opener ("Are you looking for...")

Common Endings

Brand signature/tag ("Eurobase People")Hashtags tied to location and disciplineLink drop to applyOpen invite to DM for details

Value Delivery Methods

Practical, immediately applicable micro-advice (specific edits, specific word swaps)High-clarity targeting for roles (who it’s for, where, language, domain)Trust-building through transparency about intent (connect people to companies; invite DMs)

Formatting Style

Short paragraphs with skimmable spacingBullets and numbered tipsCheckbox requirement listsEmoji as section markers and tone softenersHigh-signal nouns (role, city, language, industry) used as filters

Audience & Tone

YES

Question Usage

0.3%

Response Rate

Detected Tone

Smart-casual recruiterRelatable practitioner (tactical, not theoretical)High-energy opportunity framingLightly contrarian for attention and authenticitysemi-formalsecond-person

Interaction Style

Conversational prompts that invite low-effort replies (lists, “share more…”)Direct 1:1 conversion path (DM for details) for interested candidatesNetwork reinforcement (gratitude + collective benefit framing)

Community Building Signals

Positions network size as shared utility (access, opportunities, insights)Uses crowdsourcing to build comment threads (asking for additions to a list)Maintains recognizable signature branding (consistent company tag)

Writing Style Patterns

Content Strategy

Hook: Direct role targeting by persona + location ("Are you a [RolTone: semi-formalCTA: Apply-now with link (transactional CTA)

Writing style breakdown

The author writes with a professional yet highly accessible and personable voice, typical of a modern recruitment consultant. The core characteristics are informative, motivational, and direct. It is a structured style that feels spontaneous due to the frequent use of emojis and conversational fillers. The writing is high-energy and fast-paced, designed for quick consumption on a mobile feed.

Signature traits include the heavy use of rhetorical questions to engage the reader ('You would not use those words in your day to day, would you?') and a strong reliance on emojis to convey tone (🚀, 🤩, 😅, 👶🏻). The author frequently uses storytelling, particularly when bridging personal milestones (becoming a father) with professional updates (returning to the office).

The author primarily uses the first-person ('I') to build trust and the second-person ('you') to address the audience directly. Commands are common but framed as helpful advice ('Apply below', 'Drop me a message', 'Delete it from your life') rather than aggressive demands. The overall energy is one of optimism and 'human-centric' business.

1. Direct Link: 'Apply below' followed by a URL.
2. STRUCTURAL FLOW & LOGICAL PROGRESSION
2. Low Friction: 'Drop me a message to hear more.'

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