LinkedIn Content Strategy & Writing Style
Managing Partner @ Revenue Wizards | Author of the RevOps Pendulum | Sign-up for our RevOps Course
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Haris Odobasic positions himself as a high-stakes advisor and operational realist who bridges the gap between executive strategy and the messy reality of CRM data. His content strategy centers on the urgent necessity of "fixing the house," where he uses a blend of cautionary tales from the field and data-driven advocacy for the CRO role to drive home his value proposition. What makes Haris notable is his refusal to hype AI in isolation; instead, he champions a foundations-first philosophy, arguing that sophisticated technology is useless without clean data and documented processes. His work sits at a critical intersection of strategic consulting and educational transparency, where he leverages his book and courses to turn "boring" back-office hygiene into a competitive survival requirement for B2B SaaS.
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43
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3.5
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12,000 CROs in the USA 4,000 CROs in Europe Only 500 in DACH At the same time, Main Capital Partners data show that organizations with a CRO (including RevOps) outperform their peers without one. Ke…
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3.5 posts/week
Posts / Week
2.2 days
Days Between Posts
2
Total Posts Analyzed
MEDIUM
Posting Frequency
42.9%
Avg Engagement Rate
STABLE
Performance Trend
850
Avg Length (Words)
HIGH
Depth Level
ADVANCED
Expertise Level
0.85/10
Uniqueness Score
YES
Question Usage
0.8%
Response Rate
Writing style breakdown
<start of post>
Is your RevOps team actually building, or just firefighting?
I asked a VP of Sales this question last week.
The answer was silence.
Most commercial teams are running on "2016 logic" in a 2026 world.
Dirty data in the CRM.
Reps ignoring the process because it's too slow.
Leadership making decisions based on "gut feeling" rather than facts.
→ Automate lead scoring.
→ Predict churn before it happens.
→ Personalize outbound at scale.
But you can't put AI on top of a broken house.
If your data is trash, your AI will be trash. It is that simple.
The next 12 months will separate the winners from the companies that simply disappear.
My advice?
Stop looking for the "magic" AI tool.
Start fixing your foundations.
Get the data right. Document the process. Then, and only then, automate.
P.S.
We are discussing this in detail at the event in Berlin next month. Are you coming?
<end of post>
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