Just flying home from Deel’s global kick-off in Dubai. It was absolutely buzzing ⚡️ Remote work is incredible. But nothing replaces meeting people in real life. The energy you feel when the people…
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Sheriff Shahen
LinkedIn Content Strategy & Writing Style
Senior AE @ Deel | Cold calling & sales tactics you can apply immediately
Sweden
65 Viral ScoreView on LinkedIn
1 person tracking this creator on Viral Brain
Performance Overview
Followers
38.1K
Connections
15.6K
Avg. Engagement
Top Posts by Engagement
Posting Patterns & Frequency
5.3 posts/week
Posts / Week
1.5 days
Days Between Posts
1
Total Posts Analyzed
HIGH
Posting Frequency
Timezone: Europe/Berlin
Best Performing Days
TuesdayWednesdayThursday
Best Performing Times To Post
11:00
Topics & Content Focus
Primary Topics
Cold calling conversation control (objection handling, narrative steering, tonality)Cold call architecture & talk tracks (openers, problem-led pitching, discovery, recap, next steps)Quota attainment via behavioral consistency (daily activity systems, rep self-coaching loops)
Secondary Themes
Sales culture design (healthy vs toxic, manager behaviors, burnout prevention)Ethical persuasion (anti-manipulation disclaimers, curiosity over pressure)Multi-channel outbound orchestration (calls + email + LinkedIn to warm recognition)
Industry Focus
B2B SaaS outbound salesSales development / SDR & AE enablementHigh-velocity sales teams operating with phone-first prospecting
Content Categories
Tactical playbooks & scriptsFramework breakdowns (step-by-step process design)Sales psychology & communication mechanicsWorkplace culture commentaryLead magnets (free framework) and newsletter acquisition
Performance Insights
168.2222222222222%
Avg Engagement Rate
STABLE
Performance Trend
Best Performing Topics
Daily activity system for quota (specific, repeatable behaviors)Cold calling frameworks with scripts (full call structure, objection redirects)Tactical lessons anchored to recognizable references (e.g., Belfort) with ethical caveats
Virality Signals
Highly saveable/checklist formats ("do these 6 things", numbered steps)Copy-paste talk tracks that reduce implementation frictionPolarizing/binary framing (healthy vs toxic) that prompts personal stories in commentsPop-culture/infamous authority reference used to pull attention, then reframed ethicallyStrong “control the narrative” promise that maps to a universal seller pain
Structure & Quality
320
Avg Length (Words)
HIGH
Depth Level
ADVANCED
Expertise Level
0.78/10
Uniqueness Score
Common Hooks
Contrarian/insider claim ("No training teaches this", "Truth is...")Binary framing (healthy vs toxic; do this vs don’t do this)Authority-by-proximity (telemarketing lesson, recognizable figure like Jordan Belfort)Guarantee/certainty opener tied to outcome (quota, control, productivity)Pattern-interrupt with blunt language ("skip the bullshit")
Common Endings
Direct question to trigger comments ("Will you try this today?", "Have you ever...?", "What's one activity...?")P.S. lead magnet link (free framework)P.S. newsletter subscription push with social proof (subscriber count)
Value Delivery Methods
Actionable micro-skills (specific phrases, redirects, tonal cues)System design (repeatable daily operating rhythm for pipeline creation)Behavioral diagnosis (culture and management as performance multipliers)Ethical guardrails that keep tactics credible and broadly acceptable
Formatting Style
Heavy use of short lines for skimmabilityNumbered steps and checklist bullets as the core delivery vehicleUnicode-bold headings and emphasis to create visual hierarchyDialogue-style examples (Prospect: / Me:) for immediate reuseClear do/don’t contrasts and copy-paste phrasing blocks
Audience & Tone
YES
Question Usage
0.35%
Response Rate
Detected Tone
Smart-casual practitionerDirect and no-fluff coachRelatable sales-floor realistEthical persuader (anti-manipulation stance)Control-and-clarity obsessed communicatorinformalmixed
Interaction Style
Invites self-disclosure (job anxiety, burnout, daily habits)Prompts implementation commitments ("try this today")Encourages peer-learning norms (steal phrasing, listen to top reps)Creates ‘seller community’ identity via newsletter + shared struggle
Community Building Signals
Newsletter as the primary retention loop (recurring touchpoint)Free framework as an onboarding asset into the creator’s ecosystemConsistent language that positions the audience as a tribe (reps/sellers)
Writing Style Patterns
Content Strategy
Writing style breakdown
<start of post>
The "Permission-Based" opener is dead.
(Here is what to use instead)
Most gurus tell you to start a cold call with
𝘏𝘦𝘺, 𝘥𝘰 𝘺𝘰𝘶 𝘩𝘢𝘷𝘦 27 𝘴𝘦𝘤𝘰𝘯𝘥𝘴 𝘵𝘰 𝘵𝘢𝘭𝘬?
The problem?
Every prospect knows that's a sales script.
Their guard goes up immediately.
If you want to actually start a conversation, you need to sound like a human, not a telemarketer.
𝟭. 𝗧𝗵𝗲 𝗔𝗰𝗸𝗻𝗼𝘄𝗹𝗲𝗱𝗴𝗲𝗺𝗲𝗻𝘁
𝘏𝘦𝘺 (𝘕𝘢𝘮𝘦), 𝘐 𝘬𝘯𝘰𝘸 𝘐'𝘮 𝘤𝘢𝘵𝘤𝘩𝘪𝘯𝘨 𝘺𝘰𝘶 𝘰𝘶𝘵 𝘰𝘧 𝘵𝘩𝘦 𝘣𝘭𝘶𝘦 𝘩𝘦𝘳𝘦.
𝟮. 𝗧𝗵𝗲 𝗧𝗶𝗺𝗲-𝗕𝗼𝘂𝗻𝗱 𝗣𝗿𝗼𝗺𝗶𝘀𝗲
𝘐'𝘭𝘭 𝘣𝘦 𝘷𝘦𝘳𝘺 𝘣𝘳𝘪𝘦𝘧, 𝘐 𝘱𝘳𝘰𝘮𝘪𝘴𝘦.
𝟯. 𝗧𝗵𝗲 𝗥𝗲𝗹𝗲𝘃𝗮𝗻𝘁 "𝗪𝗵𝘆"
𝘐'𝘮 𝘤𝘢𝘭𝘭𝘪𝘯𝘨 𝘣𝘦𝘤𝘢𝘶𝘴𝘦 𝘐 𝘯𝘰𝘵𝘪𝘤𝘦𝘥 𝘺𝘰𝘶'𝘳𝘦 𝘩𝘪𝘳𝘪𝘯𝘨 𝘧𝘰𝘳 𝘟 𝘢𝘯𝘥 𝘶𝘴𝘶𝘢𝘭𝘭𝘺 𝘵𝘩𝘢𝘵 𝘮𝘦𝘢𝘯𝘴 𝘠 𝘪𝘴 𝘢 𝘱𝘢𝘪𝘯.
That's it.
No tricks.
No fake curiosity.
Just professional courtesy.
When you respect their time, they respect your pitch.
It’s a subtle shift in tonality, but it changes the entire power dynamic of the call.
You aren't a beggar.
You're a peer with a solution.
Stop asking for permission to do your job.
What's your favorite cold call opener?
P.S. Get my full cold calling script for FREE here: https://lnkd.in/d-xPXJbV
<end of post>
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