Karla Wentworth: LinkedIn Content Strategy & Writing Style

I’ve worked with some brilliant marketers over the years, but even the best are struggling right now. It’s not for lack of ideas or effort. It’s the mess behind the scenes that’s getting in the way. S…

After speaking at a recent conference, a line of people waited to thank me. Not for tips or tactics - but for making them feel seen. My latest interview with MTC explores why this crisis is deeper t…

No pressure. No meetings. Just fresh air and a bit of peace. Im so guilty of getting caught up in the chaos. Deadlines, tools, to-do lists, but taking time to switch off? That’s when things start to…

60% of your marketing team’s time spent on admin. That's like hiring a Ferrari to deliver milk. The real cost of poor Marketing Experience? It’s not just inefficiency. It’s insanity. → Campaigns del…

Another piece of evidence that Marketing Experience is the conversation we all need to have. Just published in Performance Marketing World, our latest research found nearly a quarter of businesses lo…

Oh my word, this is exactly what I was banging on about at marketing conferences last week. Your email cock-up wasn't a strategy problem - it was a Marketing Experience problem. (And you handled it br…