12 years ago she was a wildcard for a scholarship I was judging. She didn't neatly check every single box, but I knew she was special and I advocated for her. Not only did Alex Osten land that New…
12670
Mentorship3 months ago
LinkedIn Content Strategy & Writing Style
VP, Social Intelligence Evangelism • AI, Social Data & the Evolution of Influence • Author of INFLUENCER
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Brittany Hennessy positions herself as a high-level bridge between the legacy influencer economy and the future of social intelligence and AI. Her content strategy centers on demystifying the technical "evolution of influence" by grounding it in sharp, real-world marketing critiques and personal mentorship. She is notable for her ability to translate dense platform architecture and LLM workflows into a sophisticated lifestyle brand, often blending high-stakes industry events like Cannes Lions with a "trilingual" approach to AI tools. This unique intersection of corporate evangelism and creator advocacy allows her to speak with equal authority to C-suite executives and the next generation of fashion-tech entrepreneurs.
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37
5.3
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12 years ago she was a wildcard for a scholarship I was judging. She didn't neatly check every single box, but I knew she was special and I advocated for her. Not only did Alex Osten land that New…
I recently went to a conference where a speaker spent time shaming the audience for still being on ChatGPT instead of Claude. I'm sorry, what? We should be LLM trilingual. ChatGPT, Claude, Gemin…
If you are attending Cannes Lions International Festival of Creativity or have creators from your roster attending, this is your chance to partner with Sprout Social, Inc. We want to stay connected w…
I sat down with Marketing Dive's Sara Karlovitch, M.P.P. to chat through the gap between social media practitioners and executives and how social intelligence closes it. If you need to be seen, I've…
Now wait a minute. Olivia Jepson AND Qetsiyah Jacobson AND Sarah Whittle???
Like every marketer, I watched the Apple Announcements and couldn't wait until I had a chance like that. I'm not saying Sprout Social, Inc.'s upcoming Breaking Ground is like the unveiling of the iPho…
5.3 posts/week
Posts / Week
1.5 days
Days Between Posts
1
Total Posts Analyzed
HIGH
Posting Frequency
37%
Avg Engagement Rate
STABLE
Performance Trend
450
Avg Length (Words)
HIGH
Depth Level
ADVANCED
Expertise Level
0.85/10
Uniqueness Score
NO
Question Usage
0.7%
Response Rate
Writing style breakdown
<start of post>
I was recently talking to a CMO who told me they were "waiting for the AI dust to settle" before training their team.
I'm sorry, what?
The dust isn't settling. It's forming a whole new planet.
You don't wait for the ocean to stop waving before you learn how to surf. You get in the water. You fall. You get back up. You figure out which board works for your specific style.
I spent my morning toggling between Celine and Claude to map out our Q4 creator strategy. Celine (ChatGPT) handled the data crunching. Claude handled the nuance and the "vibe check" on the copy. If I had waited for a manual, I'd be three months behind the curve.
Don't gatekeep your own growth because you're looking for a "perfect" tool. There is no perfect tool. There is only the tool you know how to use today and the one you'll need to learn tomorrow.
If you're heading to Cannes and want to see how we're actually putting these tools to work at Sprout Social, Inc., hit the link below.
Join the inner circle: https://lnkd.in/example
The world is moving too fast for "waiting." Get in the water.
<end of post>
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