Working in a startup again reminded me what marketing looks like when nothing slows you down. In a big company, you play by the rules. Reputation to protect. Layers of approvals. Risk discussions. S…


СMO at Foxtery, ex-VP of Brand Semrush
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Working in a startup again reminded me what marketing looks like when nothing slows you down. In a big company, you play by the rules. Reputation to protect. Layers of approvals. Risk discussions. S…
Tool discovery of 2025: Apify I replaced 80% of all my research tools with it. Totally recommend giving it a try. What I use it for (real marketing use cases): 1️⃣ Market and competitor monitorin…

I’m in Dubai until next Friday. I’m up for a quick coffee, a chat about marketing or AI, and just meeting marketers or founders building cool things SaaS. If enough of us gather, we’ll turn it into…

The job market is shrinking. People are scared. And many stay in their jobs for safety rather than growth. Fear changes how people work. They stop experimenting. They learn slower. Struggle with ne…

I spent part of this summer thinking about one question: What haven’t I done yet in my career? The answer was quite obvious: I’ve never built a product fully from zero. So I tried. I joined Lovabl…
Your target accounts are on LinkedIn You have a choice: launch an outreach campaign, run ads, or listen and reply. Most companies do 1 and 2, and almost everyone misses out on the 3rd one. But ho…

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