Koen Stam: LinkedIn Content Strategy & Writing Style

Anita has made President's Club 3 years straight. Last year she hit 183% of target while spending Q1 as interim sales leader. Earlier this month, she told 500 colleagues exactly how she does it. It…

3 years ago I bet on async selling. This week my face was on a Times Square billboard. Let me rewind. In 2022 we started using Digital Sales Rooms. The belief was simple. We needed to digitalize h…

Yesterday we signed a 100K ACV deal which seemed unwinnable 2 months ago. Every signal told us to move on: • Big incumbent competitor • No clear preference from HR • Risk-averse executive team • Pro…

Yesterday, something powerful happened at our UKI sales kickoff. The people who once joined us as SDRs led the entire program. They built the workshops, analyzed the data, and ran the room with confi…

I’m happy to share that I’m starting a new position as Co-chapter Lead the Netherlands 🇳🇱 at Winning by Design Growth Institute! In 2017 I implemented Winning by Design at Teamleader and something…

I’m grateful that I was named one of Sprouts.ai’s 20 GTM Evangelists to Watch in 2026. If there’s one thing I’m convinced of heading into next year, it’s this: Go-to-market in 2026 will reward focus…