LinkedIn Content Strategy & Writing Style
Author of AI Hero
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Matt Pocock positions himself as the bridge between traditional software craftsmanship and the chaotic frontier of AI development. His strategy centers on engineering from first principles, rejecting "vibe coding" in favor of rigorous patterns like TDD and deep modules to manage the cognitive debt of LLM-generated code. He is notable for his contrarian stance that AI doesn't replace legacy skills but rather demands a higher standard of codebase health to be effective. By intersecting advanced developer education with practical automation, he transforms the role of the engineer from a manual coder into a high-leverage architect of autonomous agents.
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Never run claude /init It'll burn tokens, go out of date in days, and bloat your system prompt. Here's why:
I just published a skill for using TDD with Claude Code Before: dozens of shit tests, coupled to implementation After: only the tests required, validating real behavior
Claude Code: "npm add ..." You: "Use pnpm, you idiot!" *adds it to CLAUDE.md* Claude: "npm add ..." There's a better way: Newsletter here: https://lnkd.in/eKtqaNUg
If you throw AI at a bad codebase, you're going to get worse results. Garbage in, garbage out. And holding it together in your head will land you in cognitive debt. But these problems have a 20-year…
My Ralph setup has evolved a LOT since you last saw it. It's totally AFK, closing GitHub issues while I work on my courses. I've learned a lot along the way. Here's a breakdown: --- Plus, I'm runn…
I get a lot of questions about my Claude Code hooks that prevent running dangerous git commands So, I packaged them up into a skill so anyone can use them. INDISPENSABLE when running Ralph in a dock…
1.3 posts/week
Posts / Week
5.9 days
Days Between Posts
1
Total Posts Analyzed
MEDIUM
Posting Frequency
243%
Avg Engagement Rate
DECREASING
Performance Trend
120
Avg Length (Words)
HIGH
Depth Level
ADVANCED
Expertise Level
0.82/10
Uniqueness Score
YES
Question Usage
0.1%
Response Rate
Writing style breakdown
<start of post>
Most developers are using AI to write more code.
That's a mistake. You should be using AI to write less code, but better code.
I've spent the last 3 months perfecting a workflow that does exactly that. I call it the 'Clean Sweep.'
It's not about the prompt. It's about the architecture.
If your modules are shallow, AI will just hallucinate more boilerplate. If your modules are deep, AI becomes a force multiplier.
I'm teaching this entire system in my upcoming workshop.
Sign up here: https://lnkd.in/e4va3qpY
Q: Is this for beginners?
No. This is for engineers who are tired of 'vibe coding' and want to build production-grade systems.
Q: Will I learn how to use Ralph?
Yes. We'll spend 2 hours just on AFK agent delegation. You'll leave with a setup that works while you sleep.
Stop writing more code. Start writing better code.
<end of post>
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