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Leo Harrison

Leo Harrison

LinkedIn Content Strategy & Writing Style

Founder and CEO at Chapter 2 | Building the Next Generation of RPO | Offices in - 🇬🇧🇩🇪🇺🇸🇮🇳🇿🇦

United Kingdom
47 Viral ScoreView on LinkedIn

1 person tracking this creator on ViralBrain

Warm Analysis

Leo Harrison positions himself as a sophisticated architect of the modern workforce, blending the high-stakes world of global RPO with a human-centric leadership philosophy. His content strategy centers on the evolution of talent acquisition, specifically how AI is blurring traditional functional lines and why "in-person" presence remains the ultimate competitive advantage in a digital age. He is notable for moving beyond the transactional nature of recruitment to foster a high-intent community of founders and operators through curated international events and strategic partnerships. By intersecting aggressive business scaling with personal vulnerability-seen in his reflections on early management mistakes and marathon fundraising-Harrison builds a brand defined by operational excellence and high-trust relationship building.

Performance Overview

Followers

21.5K

Connections

15.6K

Avg. Engagement

88

Engagement Rate

Posts/Week

5.0

Viral Score

47

Posts Analyzed

1

Top Posts by Engagement

🚀 🚀 🚀 Chapter 2 is currently hiring for immediate Talent Acquisition positions in London, specifically seeking TA Partners and TA Leaders. Executive Search Recruiter - London Health and E-commerc…

257382328 viral
Hiring & Recruitment7 months ago
View on LinkedIn

Proud to announce that Chapter 2 is the embedded talent partner for IG Group. 🙌 And what a moment to be part of it. Last week IG Group joined the FTSE 100. A landmark moment for a business that…

LinkedIn post image: Proud to announce that Chapter 2 is the embedded talent partner for IG Group. 🙌
19817715 viral
Talent Acquisition Partnership7 months ago
View on LinkedIn

10 pieces of advice I'd give my younger self: 1. Invest in your relationships; they'll become the most important thing in your life. 2. Believe in yourself and take risks. Some will pay off, while ot…

LinkedIn post image: 10 pieces of advice I'd give my younger self:
821206 viral
Career Advice7 months ago
View on LinkedIn

Wait until the end for my key tips on building a business in the USA 🇺🇸 I flew to New York earlier this month to catch up with Brad Rose and our US team – and to keep you all in the loop, I brough…

67425 viral
International Expansion7 months ago
View on LinkedIn

Come join our upcoming event: 'Defining the Future of Leadership in Talent'. In an era where AI is transforming the way we work, this Design Thinking workshop explores how leaders can preserve their…

43655 viral
Leadership Development7 months ago
View on LinkedIn

In a few short weeks, I’m running the London Marathon. As many of you know, one of the causes closest to my heart is the Coach Core Foundation - so this is who I’m fundraising for. Coach Core does…

38213 viral
Fundraising7 months ago
View on LinkedIn

Posting Patterns & Frequency

5.0 posts/week

Posts / Week

1.6 days

Days Between Posts

1

Total Posts Analyzed

HIGH

Posting Frequency

Timezone: Europe/London

Best Performing Days

Tuesday

Best Performing Times To Post

13:00-14:3008:00-10:00

Topics & Content Focus

Primary Topics

Talent acquisition as a growth lever for scale-ups (urgent hiring, role clarity, market coverage)Founder/operator growth narrative for a recruitment business (market expansion, client wins, execution updates)Community-led recruiting: building networks through in-person touchpoints (events, meetings, relationship building)

Secondary Themes

AI-driven product team evolution (blurring product/design/engineering boundaries)People leadership fundamentals (manager-to-team as client-level care)Cause-driven personal branding (fundraising tied to endurance challenge)

Industry Focus

Executive search & talent acquisition for tech/AI companies and VC-backed scale-upsEuropean startup ecosystem with US market expansion (London/Berlin/New York)

Content Categories

Hiring/Recruiting announcementsOperator diary / build-in-public business updatesEvent promotion / community conveningLeadership lesson micro-postsPersonal mission / philanthropy

Performance Insights

88.1%

Avg Engagement Rate

STABLE

Performance Trend

Best Performing Topics

Immediate hiring + clear roles/locations (tangible opportunity content)Company expansion updates with specific asks (network-building prompts)Cause-driven personal story with clear impact path (donation framing)

Virality Signals

Share-heavy performance concentrates on hiring posts (audience distributes opportunities)Comment spikes correlate with posts that invite action/referrals (join, apply, introduce)Specificity (role lists, locations, immediacy) increases perceived utility and repost-worthiness

Structure & Quality

150

Avg Length (Words)

MEDIUM

Depth Level

INTERMEDIATE

Expertise Level

0.62/10

Uniqueness Score

Common Hooks

Contrarian-simple lesson framed as a personal realizationTime-bound announcement with urgency (hiring now / immediate availability)Scene-setting travel/operator update ("I flew to…", "earlier this month")Big trend opener leading into a specific invitation (AI changes X → join us in-person)

Common Endings

Warm sign-off + well-wishes (day/weekend wishes, hearts)Direct next step (DM/comment/email/link in comments)Open-loop question to prompt replies (who should I meet? join? donate?)

Value Delivery Methods

Utility-first posts when tied to concrete opportunities (jobs, intros, events)Trust-building through operator transparency (where they’re expanding, what’s working)Human credibility through values signals (team care, charity)

Formatting Style

Short paragraphs with frequent line breaksOccasional emoji as emphasis markers (rockets/hearts/flags)Bullet-like role lists for hiring postsConversational emphasis with simple sentences

Audience & Tone

YES

Question Usage

0.2%

Response Rate

Detected Tone

Warm operatorPeople-first leaderNetwork-builder / community catalystSmart-casual professionalsemi-formalfirst-person

Interaction Style

Relationship-driven (DMs, introductions, meeting requests)Community convening (invite to curated events)Opportunity-sharing behavior (commenting/tagging/sharing hiring posts)

Community Building Signals

Hosts/partners on in-person events to create a recurring network touchpointUses hiring posts as community utility (help someone find a role)Uses philanthropy as a values-based rally point

Writing Style Patterns

Content Strategy

Hook: Contrarian-simple lesson framed as a personal realizationTone: semi-formalCTA: DM-based CTA (low friction, relationship-first)

Writing style breakdown

<start of post>

Building a business is about more than just the bottom line — it’s about the people you meet along the way.

I’ve just returned from a week in Singapore meeting with our local partners and the energy in the region is truly infectious. It reminded me of a lesson I learned early on: you can’t build a global brand from behind a laptop screen.

You have to show up.

Being there in person allowed us to have the kind of honest, deep-dive conversations that simply don't happen over Zoom. We talked about the future of talent, the impact of automation, and how we can continue to support our clients as they scale across APAC.

It’s a reminder that even in a world dominated by AI, the human element remains our greatest competitive advantage.

I’m already looking forward to the next trip.

To our partners in Singapore — thank you for the hospitality and the ambition. The future looks bright. 🇸🇬 🙌

Are you expanding your team internationally this year? I’d love to hear about the challenges you’re facing in the comments. 👇

<end of post>

1. OVERALL WRITING STYLE & VOICE
2. STRUCTURAL FLOW & LOGICAL PROGRESSION
3. SPACING, LINE BREAKS & VISUAL FLOW

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