Teresa Torres

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🎙️The Discovery Gap

Why do so many product teams struggle to turn customer interviews into actual shipping code? In this episode, I talk with product leaders about the "messy middle" of discovery—that painful gap between hearing a customer problem and knowing exactly what to build. We explore why most teams stop at the surface level and how to use structured thinking to dig deeper.

We dive into the mechanics of opportunity solution trees, why your first "solution" is almost always wrong, and how to build a culture where being wrong is actually the fastest way to get it right. It's not about having the best ideas; it's about having the best process for testing them.

🔍 Why "customer feedback" is a trap if you don't have a framework

🌳 How to build an opportunity solution tree that actually guides your roadmap

🧪 The difference between a prototype and a learning experiment

🤝 Getting stakeholders to buy into discovery, not just delivery

💡 The real takeaway

✅ Discovery isn't a phase—it's a continuous habit that runs alongside delivery.

⚠️ If your discovery work doesn't change your roadmap, you aren't doing discovery.

🏗️ The goal is to minimize the "time to pivot" by testing the riskiest assumptions first.

💬 "The best teams don't have better ideas. They just kill the bad ones faster." — Teresa Torres

💬 "If you're only talking to customers when you have a feature to show them, you're already too late." — Petra Wille

📺Youtube: https://buff.ly/example1

🎵Spotify: https://buff.ly/example2

🍎Apple Podcast: https://buff.ly/example3

Give it a listen and share your thoughts in the comments below.💬👇

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