This one feels surreal. When I was a kid, my mom and I watched a lot of TV together. She was a quadriplegic, so it was one of the few things we could share. I loved sitting beside her, holding her ha…
6.8K3535391 viral
Career Journey11 months ago
LinkedIn Content Strategy & Writing Style
NYT Bestselling Author: Unreasonable Hospitality; Host: The Welcome Conference; Co-Producer: The Bear; Speaking Inquiries: contact@vaynerspeakers.com
1 person tracking this creator on ViralBrain
Will Guidara positions himself as the premier architect of service, evolving from a world-class restaurateur into a global authority on unreasonable hospitality. His content strategy centers on the "Pre-Meal" philosophy, using high-profile media appearances and personal anecdotes to prove that intentional, "analog" connection is a competitive advantage in a digital world. He is notable for bridging the gap between elite fine dining and mainstream culture, leveraging his role on *The Bear* and collaborations with icons like Oprah to humanize the service industry. By intersecting experiential storytelling with actionable leadership, Guidara transforms the abstract concept of "magic" into a scalable business framework that prioritizes the people behind the transaction.
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This one feels surreal. When I was a kid, my mom and I watched a lot of TV together. She was a quadriplegic, so it was one of the few things we could share. I loved sitting beside her, holding her ha…
I’d always wanted a Land Rover/ but on the day I finally drove it off the lot, it wasn’t the actual car that I’ll remember the most-it was what I found in the glove compartment: a bundle of friendship…
I’ve known Meghan Markle for years- she and I have always bonded over our mutual love of curating experiences for the people we love, finding little and big ways to make the ordinary feel extraordinar…
And it’s that time of year again! Introducing the second Annual Unreasonable Hospitality Gift Guide! This year’s theme- helping givers and receivers alike slow down a little by shifting back into a mo…
New Pre-Meal: The Newsletter, coming to inboxes near you later today. Sign up at the link in the comments 💪✈️💛 #unreasonablehospitality
Happy Thanksgiving all! New Pre-Meal: The Newsletter, coming later today (a day early) to give you time to action before the holiday! Sign up at the link in the comments 💪🍗❤️ #unreasonablehospitalit…
1.4 posts/week
Posts / Week
5.6 days
Days Between Posts
1
Total Posts Analyzed
LOW
Posting Frequency
1305.9%
Avg Engagement Rate
STABLE
Performance Trend
40
Avg Length (Words)
MEDIUM
Depth Level
ADVANCED
Expertise Level
8/10
Uniqueness Score
NO
Question Usage
0.5%
Response Rate
Writing style breakdown
Overall tone is warm, enthusiastic, and personal.
The style is conversational and approachable, with a professional polish underneath.
It leans heavily toward motivational/celebratory and sentimental, rather than analytical or argumentative.
There is a distinct sense of gratitude, wonder, and joy, even in simple announcements.
Grammatically, the writing is mostly standard but relaxed. Contractions are frequent: 'I’ve', 'I’d', 'wasn’t', 'I’ll', 'shouldn’t'.
Occasional small errors or irregularities (typos, spacing around punctuation) are allowed to stand, which makes it feel human and un-overpolished.
Word choice is informal but not slangy. No heavy jargon.
Emotional energy is high in announcement posts (multiple exclamation marks, all-caps for emphasis, excited adjectives like 'SO FUN', 'So excited').
In storytelling posts, the energy is more tender, reflective, and heartfelt, but still positive and uplifting.
Even when reflecting on something serious (e.g., quadriplegic mother), the tone quickly shifts to gratitude, connection, and meaning.
Direct positive emotion: 'SO FUN', 'So excited', 'Happy Holidays!', 'Christmas came early this year!!'
Simple, accessible metaphors or framing: 'make the ordinary feel extraordinary', 'bring a little more magic to the everyday', 'Christmas came early'.
Micro-morals or takeaways about connection, hospitality, and love (especially 'love on someone' / 'love on the ones they love').
Uses storytelling as a vessel for a clear emotional or hospitality-related takeaway.
Short opening lines that stand alone for impact (e.g., 'This one feels surreal.').
Occasional rhetorical question to express awe or gratitude rather than to challenge the reader ('All these years later, to be invited on her show...?', followed by affirmation).
Strong first person 'I' / 'we' for storytelling and announcements.
Second person 'you' used mainly in CTAs ('Sign up...', 'Check it out...', 'Hope you enjoy.').
CTAs are direct imperatives: 'Sign up at the link in the comments', 'Check it out at the link in the comments', 'Hope you enjoy. Link in bio.'
No hedging like 'maybe consider' or 'if you’d like'; instead, concise and confident.
Minimal overt persuasion. The 'sell' is implied through enthusiasm and emotional context.
Friendly greetings and closings: 'Happy Thanksgiving all!', 'Happy Holidays! Happy Gifting!'
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