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Jerry Jao

Jerry Jao

LinkedIn Content Strategy & Writing Style

Employ CEO, 3X Founder, Board Member, Angel Investor

United States
View on LinkedIn

1 person tracking this creator on ViralBrain

Warm Analysis

Jerry Jao positions himself as a human-centric operator who bridges the gap between high-level executive strategy and the gritty reality of founder life. His content strategy centers on the "people actually" philosophy, moving away from resume-deep credentials to focus on grit, resilience, and the emotional intelligence required to build winning cultures. He is notable for his active advocacy for his network, frequently using his platform to spotlight specific open roles and vouch for peers, which transforms his profile into a high-trust talent marketplace. By intersecting CEO-level data insights with personal vulnerability—ranging from the loneliness of leadership to lessons learned from his local gym—he creates a distinct brand of approachable authority that makes HR tech feel deeply personal.

Performance Overview

Followers

0

Connections

0

Avg. Engagement

97

Engagement Rate

Posts/Week

2.4

Viral Score

Posts Analyzed

1

Top Posts by Engagement

I don't really care what’s on your resume. 😅  I know... coming in hot. But hear me out.  I’ve spent most of my career in startups where things are messy, unpredictable, and can change overnight.…

3675710
Talent Acquisition6 months ago
View on LinkedIn

I love working with leaders who’ve led businesses from all angles. That’s why I’m stoked to bring Matthew Piercy onboard as Employ’s new CFO 💵 He doesn’t just have decades of CFO experience under hi…

LinkedIn post image: I love working with leaders who’ve led businesses from all angles. That’s why I’m stoked to bring Matthew Piercy onboard
176181
Leadership7 months ago
View on LinkedIn

sorry in advance for the sweaty pic 😅 and i got a board mtg in 4 hours 🔥 but had to squeeze in one last workout at my HIT gym as Basecamp Fitness Santa Monica closed its doors aft 11 yrs 😭 😭 😭…

LinkedIn post image: sorry in advance for the sweaty pic 😅
10771
Leadership6 months ago
View on LinkedIn

This episode of people actually is super special: our amazing guest hired ME 😇 + plus her team uses JazzHR! Monica Sklover is a water polo national champ turned executive recruiter 🏆 We talked abo…

9385
Recruitment & Leadership6 months ago
View on LinkedIn

🙋 Remote leaders, raise your hand if you’ve tried one of these “culture builders:”  Zoom happy hours  Virtual game nights  Branded swag boxes    Let’s be honest, we’ve all tried them. And if we’re…

9442
Leadership7 months ago
View on LinkedIn

Earlier this month, I shared a new idea I want to try out: highlighting open roles from Employ’s incredible customers. This week, I’m spotlighting Palantir Technologies, a leading software company t…

LinkedIn post image: Earlier this month, I shared a new idea I want to try out: highlighting open roles from Employ’s incredible customers.
9700
Hiring & Recruitment7 months ago
View on LinkedIn

Posting Patterns & Frequency

2.4 posts/week

Posts / Week

3.2 days

Days Between Posts

1

Total Posts Analyzed

MEDIUM

Posting Frequency

Timezone: UTC

Best Performing Days

ThursdayTuesday

Best Performing Times To Post

14:00 - 15:00 UTC17:00 UTC

Topics & Content Focus

Primary Topics

Human-Centric Talent Acquisition StrategyFounder-Led Recruiting PhilosophyB2B HR Tech Ecosystem IntegrationJob Seeker Psychology & Trust Dynamics

Secondary Themes

Small Business Operational ResilienceAI Adoption as a Cultural Mindset ShiftStrategic Networking & Referral LoopsEmployer Branding through Personal Advocacy

Industry Focus

HR Tech & Recruitment Software (SaaS)Life Sciences & Biotech TalentE-commerce & Logistics OperationsVenture-Backed Startups

Content Categories

Data-Driven Market InsightsPeer-to-Peer Professional SpotlightsFounder Vulnerability & NostalgiaCurated Job Board Advocacy

Performance Insights

97.2%

Avg Engagement Rate

STABLE

Performance Trend

Best Performing Topics

Founder-led personal stories (IKEA desks)Direct talent referrals/spotlightsHigh-trust networking

Virality Signals

Tagging high-profile C-suite peersLeveraging 'National Week' hashtagsOffering direct 'intro' value to the network

Structure & Quality

1150

Avg Length (Words)

HIGH

Depth Level

ADVANCED

Expertise Level

8.5/10

Uniqueness Score

Common Hooks

Personalized 'Matchmaker' NarrativesCounter-Intuitive Data RevelationsFounder-to-Founder Empathy StatementsBehind-the-Scenes Operational Anecdotes

Common Endings

Direct Invitation for Personal IntroductionsGratitude-based Community ShoutoutsResource-driven External LinksEncouragement for Fellow Builders

Value Delivery Methods

Actionable hiring insightsDirect career opportunitiesPsychological reframing of market trends

Formatting Style

Emoji-rich bulleted listsShort, rhythmic paragraph breaksParenthetical asides for personality (TL;DR, 🤯, 📸)Bolded key phrases for skimmability

Audience & Tone

YES

Question Usage

0.85%

Response Rate

Detected Tone

Warmly AuthoritativeRelatable FounderEnthusiastic AdvocateData-Literate Storytellersemi-formalfirst-person

Interaction Style

The ConnectorThe Empathetic PeerThe Industry Translator

Community Building Signals

Publicly validating peers' career movesBridging the gap between tech users and tech builders

Writing Style Patterns

Content Strategy

Hook: Personalized 'Matchmaker' NarrativesTone: semi-formalCTA: Low-friction 'Reach out' for intros

Writing style breakdown

<start of post>

I’ve spent the last decade building teams, and if there’s one thing I’ve learned... it’s that the best hires don’t always have the best resumes. 😅

In fact, some of my absolute favorite people to work with (looking at you, Matt Glickman!) came from backgrounds that didn’t "fit the mold" on paper.

Why? Because you can’t teach grit.

You can’t teach someone to care about the mission when things get messy at 2 AM.

I was thinking about this today while catching up with a founder friend who is scaling their engineering team. They were stressed about finding "perfect" candidates.

My advice: Stop looking for the perfect resume and start looking for the signals. 🚦

Here is what I look for instead

Curiosity: do they ask "why" or just "how"?

Resilience: have they failed and actually talked about it?

Ownership: do they say "we" or "I" when things go right?

Building a company is hard work. (I’m basically a pro at the "hard" part by now! 20 desks in one day, remember? 🛠️)

But it’s a lot easier when you have a team that BELONGS together.

We’re doing a lot of this intentional building at Employ right now, and I couldn’t be prouder of the crew we’re assembling. 💜

If you’re a leader trying to move beyond the resume, I’d love to hear what signals YOU look for. Drop them in the comments! 👇

#Hiring #Leadership #Culture #FutureOfWork

<end of post>

1. OVERALL WRITING STYLE & VOICE
1. The Hook: A personal anecdote, a shocking statistic, or a bold statement (e.g., 'I don't really care what’s on your resume').
2. STRUCTURAL FLOW & LOGICAL PROGRESSION

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