Brian Balfour

<start of post>

I’ve spent the last decade obsessed with how teams build. From the early days of Reforge to the recent transition with Miro, one thing has become clear: the tools are finally catching up to the craft.

But the shift we’re seeing right now is different.

It’s not just about better interfaces or faster workflows. It’s about the fundamental collapse of the distance between an idea and a working prototype.

I’ve been spending my mornings tinkering with a new internal project. It’s an AI-driven 'context engine' for product specs.

The goal is simple: "What would Casey Winters or Elena Verna say about this growth loop?"

Synthetic feedback is a high-pass filter for bad ideas.

The 'vibe-coding' era is real, but it needs a plan to survive production.

Speed is the only moat that matters when the cost of creation goes to zero.

It’s still early, and honestly, it’s a bit buggy. But testing it with the crew last week felt like seeing the future in low resolution.

If you’re building in the AI infra space or just curious about how we’re integrating this at Miro, I’d love to hear from you. We’re just getting started.

Andrew, Chun, Ben, Jeff, and the rest of the product acceleration team.

Come join us ⚡

<end of post>