LinkedIn Content Strategy & Writing Style
Paid ads landing pages for B2B SaaS | 400+ websites, 3x B2B Digital & Website leader | Co-host of Notorious B2B 🎙️
1 person tracking this creator on Viral Brain
Tas Bober positions herself as the strategic architect of the B2B buyer journey, moving far beyond simple web design to solve the "internal selling" crisis in SaaS. Her content strategy centers on the "Core Four" framework, where she translates dense product features into categorized, cognitive-friendly landing pages that empower champions to justify purchases to their stakeholders. She distinguishes herself by blending high-level cognitive science with empathetic in-house experience, often referencing the "trauma" of justifying budgets to highlight her value proposition. This creates a compelling intersection of conversion optimization and sales enablement, where her work—ranging from Webflow templates to the "Notorious B2B" podcast—functions as both a tactical toolkit and a relatable "lunch room" community for modern marketers.
25.5K
7.5K
79
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12.2
45
1
“What should we put on this landing page?” Sounds like a simple question. Until you look inside a company's shared drive. Battle cards Sales decks Feature lists Product docs Call recordings Messag…
Most B2B landing pages dump features, but the best ones *group* them. When I worked with my client Unily (an enterprise employee experience platform) on their landing pages, we faced a common B2B pro…
Does anyone get legitimate inquiries through the “service requests” on LinkedIn?
When I was in-house, I spent half my life justifying every dollar. Every time I wanted to buy a tool or hire an agency, I had to build a business case. I used a simple five-slide deck to get the "ye…
Open to feedback on my new landing page sales deck.
92% of podcasts never make it to 50 episodes. We just hit 50 episodes of Notorious B2B. When we started, the idea was simple: Make B2B news accessible but also interesting. Tim Davidson and I tak…
12.2 posts/week
Posts / Week
0.6 days
Days Between Posts
1
Total Posts Analyzed
HIGH
Posting Frequency
79%
Avg Engagement Rate
STABLE
Performance Trend
260
Avg Length (Words)
HIGH
Depth Level
ADVANCED
Expertise Level
0.81/10
Uniqueness Score
YES
Question Usage
0.45%
Response Rate
Writing style breakdown
<start of post>
Most B2B founders think their product is the hero. It’s not.
The hero is the buyer who has to explain your "innovative AI-powered workflow" to a CFO who still uses a physical calculator.
When I was building sales decks for my first startup, I made the classic mistake.
I showed every bell.
I showed every whistle.
I thought more features = more value.
But here’s the thing...
The more you show, the more "work" you give your buyer. And B2B buyers are already exhausted.
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Cognitive load is the enemy of the "yes."
When you present 20 features, you aren't being helpful. You're being a burden.
If you ask me for directions to the grocery store, and I give you a 40-page manual on internal combustion engines...
Did I help you?
No. I made you want to stay home and eat cereal.
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