LinkedIn Content Strategy & Writing Style
Founder @ Outbound OS | Helping SaaS sellers turn cold outreach into consistent pipeline
1 person tracking this creator on Viral Brain
Aaron Reeves positions himself as the scrappy, system-driven architect of modern outbound sales, blending the grit of a "bet on yourself" council estate background with high-level SaaS expertise. His content strategy centers on radical transparency and the commoditization of high-performing sales assets, frequently trading proven cold email templates and LinkedIn DM frameworks for engagement. He is notable for his unapologetic focus on data over theory, often citing specific six-figure revenue outcomes and massive email sample sizes to validate his "Outbound OS" methodology. Reeves sits at an interesting intersection of entrepreneurial vulnerability and tactical rigor, where he openly documents his journey from a broke 18-year-old to a founder managing a growing team, all while providing the granular, AI-integrated workflows necessary for reps to hit 150% of their quota.
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22.5K
181
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5.0
48
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December: $30,000 from LinkedIn DMs January: $47,000 from LinkedIn DMs February: $38,000 from LinkedIn DMs 3 months. $115,000 closed won revenue. 70%+ of our revenue from LinkedIn. And here's the cra…
Today I turn 24 I think 18-year-old Aaron would be very, very proud. Now I don’t want to do some AI “24 things I learned about sales” post. Or some random dump, but I’ve been reflecting a ton this…
YA BOY IS IN DUBLIN FOR THE FIRST TIME 🇮🇪🍀 I want to meet up with as many of you as possible!!!! I’ll be in Dublin for 1/2 weeks and I know so many of you are based here So if you’re based in th…
Josh Etim booked 174 meetings in 7 months. $56,255 closed won revenue in 2026 so far Through LinkedIn DMs. No cold calls. Almost no email. He’s generated the most revenue every single month since h…
A few days in Dublin and it's already been a great success!!! Met up with the main man, Daniel Edunjobi a few days ago and he is switched on. - He has huge goals for his career - He has been crushi…
My top 5 B2B SaaS cold email templates of all time ranked by response rate. Steal them all. I analysed 147,687 emails sent by SDRs, BDRs & AEs selling SaaS. Found the 5 highest performing templates.…
5.0 posts/week
Posts / Week
1.6 days
Days Between Posts
1
Total Posts Analyzed
HIGH
Posting Frequency
180.7%
Avg Engagement Rate
STABLE
Performance Trend
230
Avg Length (Words)
MEDIUM
Depth Level
ADVANCED
Expertise Level
0.72/10
Uniqueness Score
YES
Question Usage
0.45%
Response Rate
Writing style breakdown
<start of post>
I’ve spent the last 4 years obsessed with one thing.
Building a predictable outbound engine.
I’ve sent over 500,000 cold emails, made 10,000+ dials, and sent more LinkedIn DMs than I can count.
And after coaching 400+ reps, I’ve realized most people are making the same mistake.
They focus on volume over leverage.
They think sending 100 more emails is the answer.
It’s not.
The answer is building a system that works while you sleep.
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