Sachin Jha: LinkedIn Content Strategy & Writing Style

In 2026, the highest-paid operators will be the ones who can do two things: 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 + 𝐆𝐓𝐌 𝐄𝐧𝐠𝐢𝐧𝐞𝐞𝐫𝐢𝐧𝐠 Let me explain why. For years, teams separated strateg…

Excited to share that I’ve been recognised again in the Top 100 Product Marketing Influencers for 2025. When I stepped into Product Marketing, I had no roadmap. Just curiosity, a willingness to lear…

90% of people don’t actually understand what “Go-To-Market” means. and I’ll be honest - GTM confused me for years as well. So, let’s clear the basics: 𝐖𝐡𝐚𝐭 𝐢𝐬 𝐆𝐓𝐌 (𝐆𝐨-𝐓𝐨-𝐌𝐚𝐫𝐤𝐞𝐭)?…

Most people say they want to “break into GTM.” But when you show them the actual layers, they realise they only wanted the shiny parts. Over the last few years, I’ve seen the same pattern on repeat:…

I’m working with 3 start-ups find their first real customers right now And I didn’t touch a single “famous” GTM playbook you see floating around LinkedIn. 𝐘𝐨𝐮 𝐤𝐧𝐨𝐰 𝐭𝐡𝐞 𝐮𝐬𝐮𝐚𝐥 𝐜𝐡𝐞𝐜𝐤…

The hard truth nobody wants to say out loud: In 2026, you can’t lead marketing if you can’t engineer GTM. Storytelling won’t save you. A rebrand won’t save you. A prettier content calendar won’t sav…