Welcome to the KLIMB Kasa. The agency is growing, and so is the team, and we needed a new home to reflect our culture and our ambitions. Ten years ago, Lénaïc and I were building a sports company, a…
23333057 viral
Business Growth17 days ago
LinkedIn Content Strategy & Writing Style
Founder & Creative Director at KLIMB - Branding Agency | Podcast Host (Notion, Revolut, Lovable, Netflix, Zapier, Qonto, Typeform…)
0 people tracking this creator on ViralBrain
Michael Saifoudine positions himself as a high-level creative strategist who bridges the gap between tactical brand execution and executive storytelling. His content strategy centers on a dual-narrative approach, showcasing large-scale rebrands for European scale-ups like Defacto and Chargemap while hosting deep-dive conversations with design leaders from Netflix and Uber. What makes Michael notable is his ability to blend the prestige of a global agency with a grounded, entrepreneurial transparency, often referencing his decade-long journey from selling logos to his law professor to opening his own physical studio. This creates a unique intersection of high-stakes brand consulting and human-centric leadership, positioning him as a peer to the industry giants he interviews.
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Welcome to the KLIMB Kasa. The agency is growing, and so is the team, and we needed a new home to reflect our culture and our ambitions. Ten years ago, Lénaïc and I were building a sports company, a…
It's a wrap for the first KLIMB Kafé! What can I say... 🌟☕️ So happy to have been able to host such a great event at Terrah (Julien / Dan)! Thanks so much to the Webflow teams for their support and…
How do you rebrand a category leader? Chargemap is present in 19 countries with 1 million charging points, 3.5 million users and 3 entities. Drivers, businesses, partners, all using the same infrastr…
Still buzzing from this morning session with Ava & Farouk. Come and grab a FREE coffee ☕️ - Only open today! 📍Terrah, Paris 11. — Sponsored by Webflow. 📸 by Paul THUBERT
So happy to see the new face of Chargemap out in the streets of Paris, Madrid and Lisbon. Less than a week after the rebrand reveal, they're already following up with a full OOH campaign, perfectly o…
And we’re live :) opens at 9:00am for the first session! See you there ☕️ Terrah, Oberkampf - Paris 11.
2.5 posts/week
Posts / Week
23
Total Posts Analyzed
MEDIUM
Posting Frequency
85.6%
Avg Engagement Rate
STABLE
Performance Trend
450
Avg Length (Words)
MEDIUM
Depth Level
ADVANCED
Expertise Level
0.85/10
Uniqueness Score
NO
Question Usage
0.9%
Response Rate
Writing style breakdown
<start of post>
Building a brand is easy. Building a brand that people actually care about is the real challenge.
When we started working with the team at Alan, the goal wasn't just to look better. It was to feel more human in an industry that often feels like a spreadsheet.
Over the last six months, we've completely overhauled the visual language, redesigned the core user journey, and simplified the way they communicate with 500,000+ members across Europe.
It’s about moving from a service to a partner.
→ New illustration system
→ Mobile app UI refresh
→ Brand guidelines for internal teams
Huge thanks to Charles, Ludovic and the entire Alan crew for the incredible energy throughout this project 🙌
And a special s/o to the KLIMB design team for pushing the boundaries on this one.
Full case study below 👇
https://klimb.agency/case-study/alan
<end of post>
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