Madison Leonard ☀️

Conversational, approachable, and modern B2B/professional.

Clearly expert-level in product marketing, but never stuffy or overly academic.

Informative and practical (clear value, specific outcomes).

Promotional (for events, programs, books, templates), but with genuine enthusiasm.

Lightly humorous and self-aware (skepticism, playful exaggeration, emojis).

Style is structured and intentional, not free-flowing. Posts are visually and logically crafted, especially for LinkedIn-style feeds.

Overall high-energy, but controlled.

Uses excitement without sounding shouty: “next level”, “gold standard”, “Run… don’t walk.”

Frequently conveys curiosity, urgency, and enthusiasm.

Occasional dramatic or playful flair: “Spicy take”, “AND I’M HOOKED.”, “hours and hours and hours. 😭”

Uses emojis to amplify emotional color (celebratory, shocked, crying, etc.)

Ever wonder what ~really~ goes into a GTM Strategy?

how the heck do I land a job in this economy?

Did I miss anything?

no death by powerpoint

Looks like Gemini could use a product marketer...

If someone uses the word supercharge one more time...............................

Story-light but context-heavy. More “scenario + takeaway” than long narratives.

hours and hours and hours.

There are lots of "free" resources out there, but it takes a true PMM…

Mentions PMMs explicitly.

Uses “you” frequently to speak directly to reader.

Uses community framing (“200+ PMMs”, “If this is you too, DM me”).

Mix of first-person singular (“I’ve got…”, “I read it cover to cover...”), first-person plural occasionally implied (shared PMM experience), and direct second-person (“you need”, “you really don’t want to miss out”).

Third person used to praise others or reference products/programs.

Join me…

Run… don’t walk.

DM me—I’ve got a template…

If you sign up before Midnight Friday, you get $300 off.

If you’re an early or solo PMM, this is something you don’t want to miss out on.

Often frames advice as “Here’s what to keep in mind” or “As you plan for 2025, keep these 3 trends top of mind...”