Enzo Carasso 🧲: LinkedIn Content Strategy & Writing Style

Businesses don't just lose deals to competitors. They lose them to silence. Here’s how that happens. A lot of effort goes into generating leads. As you optimise your process: → Data improves. →…

I'm a Top 1% sender on Smartlead - by volume AND performance Last month alone: → 2.7M cold emails sent → Average 20% positive reply rate across millions of cold emails → 4,100+ leads generated →…

Everyone agrees marketing should be an investment. The problem starts when someone asks: “Okay, what are we actually getting back?” That’s where things get uncomfortable. Not because leaders don’t…

Getting leads matters. But leads don’t create growth on their own. What separates teams that scale from teams that stall is what happens after the lead shows up. Most companies don’t waste leads in…

I've seen dozens of good businesses fail over the years. Almost all were ran by founders making the same mistake. The #1 clue? How often they say "yes" VS how often they say "no". I've seen this…

Inbound and outbound do very different jobs. Understanding both is key to a strong GTM strategy. Inbound marketing is about attracting demand. You publish content, build visibility, and wait for b…