Call me crazy, but I think 99% of DTC CPG brands don't need to install a Loyalty Program. Instead, they should build out a SUBSCRIPTION offering. Think about it logically ✅ You install a points-base…


Founder @ Magnet Monster 🧲 - Klaviyo Elite Partner & Retention Marketing Agency for D2C brands
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Call me crazy, but I think 99% of DTC CPG brands don't need to install a Loyalty Program. Instead, they should build out a SUBSCRIPTION offering. Think about it logically ✅ You install a points-base…
It is very difficult for agencies to retain top-tier retention strategists in 2026. The modus operandi is for most of us owners to spend a massive amount of time training these individuals before the…
"Don't email people with active subscriptions, you'll cause them to churn!" This is the favourite soundbite currently doing the rounds from people who have very limited experience working with subscr…
STILL looking for a Director of Flows + List Growth at Magnet Monster - please read below if this interests you 👇 We are a leading retention marketing agency specialising in email, SMS, WhatsApp &…
It is crazy how many business owners I speak to whose motivation to succeed is to beat other people, dominate them or prove them wrong. I've been there for years and can tell you it's a recipe for un…
I'm about to give you 90% of what drives retention revenue for DTC brands in less than 60 seconds: 🧲 Deliverability > SPK/DKIM/DMARC set up correctly > Dedicated sending domain > Avoid having a hi…
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