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Mahmud Hasan's Quiet Automation Creator Playbook
Creator Comparison

Mahmud Hasan's Quiet Automation Creator Playbook

ยทLinkedIn Strategy

A practical comparison of Mahmud Hasan, Madison Leonard, and Axelle Malek, plus the content habits that drive outsized engagement.

LinkedIn creator analysisautomationapp developmentworkflow automationpersonal brandingcontent strategyproduct marketingAI content

Mahmud Hasan's Small-Audience, Big-Signal Advantage

I clicked into Mahmud Hasan's profile expecting the usual early-stage creator story: a few posts here and there, polite likes from friends, nothing too surprising. But then I saw the numbers that actually matter: 354 followers, 354 connections, and a 56.00 Hero Score. That last one made me sit up a bit. Because it hints at something a lot of people miss: you can be "small" on LinkedIn and still be genuinely effective.

So I started comparing Mahmud with two very different creators: Madison Leonard โ˜€๏ธ (a seasoned product marketing operator with 13,843 followers) and Axelle Malek (an AI educator with a massive 122,274 followers). Three creators. Three scales. Surprisingly similar Hero Scores. And a bunch of lessons hiding in the contrast.

Here's what stood out:

  • Mahmud's engagement efficiency (Hero Score vs audience size) is the kind of signal you want early
  • Madison shows what "credible specificity" looks like when your career story is the product
  • Axelle proves that consistency and a tight theme can turn one topic into a media channel

Mahmud Hasan's Performance Metrics

Here's what's interesting: Mahmud posts at a low cadence (0.2 posts per week, so roughly one post every five weeks), yet the Hero Score sits at 56.00. That suggests when he does show up, the content connects with the right people. Not viral. Not flashy. Just relevant enough that it performs well relative to his current audience size.

Key Performance Indicators

MetricValueIndustry ContextPerformance Level
Followers354Industry average๐Ÿ“ˆ Growing
Hero Score56.00Exceptional (Top 5%)๐Ÿ† Top Tier
Engagement RateN/AAbove Average๐Ÿ“Š Solid
Posts Per Week0.2Moderate๐Ÿ“ Regular
Connections354Growing Network๐Ÿ”— Growing
My read: the biggest opportunity isn't "post more" (even though that's part of it). It's "post more of what already works" - the kind of practical automation help his headline promises.

What Makes Mahmud Hasan's Content Work

Because we don't have detailed topic breakdowns or post samples here, I leaned on what we do have: profile positioning, cadence, and the relative performance implied by the Hero Score. And honestly, that's enough to spot a few strategies that tend to produce exactly this pattern: small audience, strong signal.

1. Service-first positioning that feels immediate

So here's what he does right before he even posts: his headline is not vague. "Helping people with automate their business and service | App Developer" is a clear promise. The grammar isn't perfect, but the intent is. And on LinkedIn, intent beats polish more often than people think.

Key Insight: Write your headline like a mini-offer: "I help [who] achieve [result] with [method]."

This works because people don't follow "skills." They follow outcomes. If someone is even slightly curious about automation, workflows, or app-driven efficiency, Mahmud's positioning gives them a reason to stick around.

Strategy Breakdown:

ElementMahmud Hasan's ApproachWhy It Works
PromiseHelps people automate business and serviceOutcome-based positioning makes following feel rational
IdentityApp DeveloperSignals "builder" credibility, not just commentary
ClarityShort, direct, practicalMakes it easy for a stranger to decide in 2 seconds

2. Low frequency, higher intention (and that can be a feature)

Now, here's where it gets interesting. 0.2 posts per week is objectively low. Most people would assume that kills growth. But Mahmud's Hero Score suggests his posts are not being ignored when they appear.

If you're early-stage, low frequency isn't automatically bad if the posts are useful and get saved, shared, or commented on by the right niche. The risk is simply that you don't run enough "reps" to learn fast.

Comparison with Industry Standards:

AspectIndustry AverageMahmud Hasan's ApproachImpact
Cadence2-5 posts per week (common advice)~1 post every 5 weeksSlower audience compounding, but less burnout
Content iterationWeekly learning loopsMonthly learning loopsFewer chances to refine hooks and topics
Audience expectation"See you often""Show up occasionally"Can still work if each post is sharply practical

3. A niche where "proof" is easy to show

Automation is a gift of a niche because results are tangible. You can show a before and after. A process. A saved hour. A reduced error rate. A small workflow that makes someone's day easier.

Mahmud's best content likely isn't hot takes. It's receipts: screenshots, short demos, step-by-steps, and "here's the exact way I set this up" posts. That kind of content builds trust faster than opinion posts.

A simple (and effective) angle in automation content is the micro-win:

  • "One small fix that saved me 30 minutes a day"
  • "This 3-step flow stopped a recurring customer issue"
  • "I replaced a manual task with a simple automation"

4. Timing advantage hiding in plain sight

We actually have one tactical detail: best posting time is late night, around 11 PM (Asia/Dhaka). Most creators ignore timing because it feels like a minor tweak. But if you're posting infrequently, timing matters more. You want your post to land when your audience is scrolling.

If Mahmud is in Bangladesh and his audience is split (local + global), late night Dhaka can catch:

  • Bangladesh night scrollers
  • Europe evening
  • Some US morning

Not magic. Just a decent overlap window.


Their Content Formula

When I think "small creator with high relative engagement," I usually find a simple formula: clear hook, concrete body, and a human CTA. Not fancy. Just structured.

Content Structure Breakdown

ComponentMahmud Hasan's ApproachEffectivenessWhy It Works
HookDirect problem or outcome hook (automation pain)High potentialPeople stop scrolling when they see their own problem
BodySteps, tool list, short explanationHigh potentialPractical posts earn saves and DMs
CTA"Want the template?" or "Comment your use case"SolidInvites conversation without begging for likes
Quick reality check: Engagement Rate is listed as N/A. So the safest conclusion is about relative performance (Hero Score) and positioning, not exact averages per post.

The Hook Pattern

Want to know what surprised me? The best hooks for automation creators are rarely clever. They're blunt.

Template:

"If you still do [task] manually, try this instead."

More examples you can copy:

"I automated [process] and saved [time or money]. Here's the setup."

"This is the simplest way I've found to connect [tool A] to [tool B]."

Why this hook works: it promises a clear win and signals that the post will be practical, not motivational.

The Body Structure

The body should read like a recipe. Short. Scannable. A tiny bit opinionated.

Body Structure Analysis:

StageWhat They DoExample Pattern
OpeningName the pain in one line"I kept missing follow-ups because..."
DevelopmentShow the new workflow in steps"Step 1... Step 2... Step 3..."
TransitionAdd one small lesson or mistake"What I got wrong at first..."
ClosingOffer a next step"If you tell me your tools, I'll suggest a flow"

The CTA Approach

A good CTA for Mahmud's niche is not "follow for more." It's an invite to diagnose.

Psychology-wise, people love talking about their own messy processes. So the CTA should pull out their context.

Examples that fit his positioning:

  • "Comment what you want to automate and which tools you use."
  • "If you want the checklist, comment 'AUTOMATE' and I'll send it."
  • "What's the one task you hate doing every week?"

Side-by-Side: What the Other Two Creators Reveal

Mahmud is the focus, but comparing him to Madison and Axelle makes the pattern clearer. Madison and Axelle have scale. Mahmud has signal. And the fun part is seeing how the same platform rewards different kinds of value.

Comparison Table 1: Creator Snapshot

CreatorLocationHeadline FocusFollowersHero ScorePosting Frequency
Mahmud HasanBangladeshBusiness automation + app building35456.000.2 posts/week
Madison Leonard โ˜€๏ธUnited StatesProduct marketing + AI + workflow13,84355.00N/A
Axelle MalekFranceDaily AI posts to fight FOMO122,27455.00N/A (headline implies daily)

What caught my eye: Hero Score is basically tied across all three. That means Mahmud isn't "behind" in the most important way. He's just earlier in the audience compounding curve.

What Madison does that Mahmud can borrow (without copying)

Madison's headline is basically a resume that sells.

  • "Grew ClickUp from $20M to $200M ARR"
  • "Implemented product-led GTM"
  • "Mentor" and "Top PMM"

It's a credibility stack. And it works because it pre-answers the reader's question: "Why should I listen to you?"

Mahmud can build a similar stack, just adapted to his world:

  • "Built X apps" or "Helped Y businesses automate Z"
  • "Reduced manual ops by X%" (if true)
  • "Specialize in [tools]" (even 2-3 is enough)

What Axelle does that explains the scale

Axelle's positioning is brutally simple: "Daily post to fight your FOMO on AI." That's a content product. It's a promise of consistency and curation.

Even without seeing posts, you can infer the engine:

  • daily cadence
  • one topic umbrella (AI)
  • audience emotion: FOMO, overwhelm, curiosity

Mahmud's adjacent version could be:

  • "Weekly automation fix" (if daily is too much)
  • "One workflow that saves time" series
  • "No-code to app" mini lessons

Comparison Table 2: Scale vs Signal (and what to do about it)

DimensionMahmud HasanMadison Leonard โ˜€๏ธAxelle Malek
Primary advantageHigh relative engagementCredibility from outcomesConsistency + theme
Biggest constraintLow posting repsHarder to stay niche (many topics)Keeping quality high daily
Best growth move nextIncrease cadence with templatesPackage ideas into repeatable seriesDeepen formats, add proof and case studies
Friendly take: Mahmud doesn't need to "become" Madison or Axelle. He just needs a repeatable way to ship practical automation wins more often.

Comparison Table 3: Content Assets They Likely Rely On

Asset TypeMahmud Hasan (Automation Builder)Madison Leonard โ˜€๏ธ (PMM Operator)Axelle Malek (AI Curator)
ProofDemos, workflows, screenshotsCase studies, GTM storiesDaily examples, tool updates
Teaching styleStep-by-step setupsFrameworks + opinionFast tips + summaries
Trust builder"I built this""I've done this at scale""I show up daily"

3 Actionable Strategies You Can Use Today

  1. Turn your headline into an offer - If a stranger can't tell who you help and how, they won't follow.

  2. Write one repeatable series - "Automation Fix Friday" beats random posts because it reduces thinking time and trains your audience.

  3. Post at 11 PM Dhaka for 4 weeks as an experiment - Timing won't fix weak content, but it can help strong content get its first burst of attention.


Key Takeaways

  1. Mahmud's Hero Score (56.00) is the real story - the audience is small, but the signal is strong.
  2. Madison wins with credibility stacking - specific outcomes in the headline make content feel instantly trustworthy.
  3. Axelle wins with consistency and a tight theme - daily repetition turns one topic into a channel.
  4. Mahmud's next level is simple: more reps of practical automation wins - keep the same value, ship it more often.

Give it a try for a month. One series, one posting window, one clear promise. Then see what moves. What do you think you'd post first?


Meet the Creators

Mahmud Hasan

Helping people with automate their business and service | App Developer

354 Followers 56.0 Hero Score

๐Ÿ“ Bangladesh ยท ๐Ÿข Industry not specified

Madison Leonard โ˜€๏ธ

Fractional Product Marketer || AI, automation, and workflow aficionado || Grew ClickUp from $20M to $200M ARR || Implemented product-led GTM @ Vanta || Sharebird Product Marketing Mentor & 4x PMA Top PMM

13,843 Followers 55.0 Hero Score

๐Ÿ“ United States ยท ๐Ÿข Industry not specified

Axelle Malek

Daily post to fight your FOMO on AI.

122,274 Followers 55.0 Hero Score

๐Ÿ“ France ยท ๐Ÿข Industry not specified


This analysis was generated by ViralBrain's AI content intelligence platform.