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Agnius Bartninkas's Calm, Methodical Creator Playbook
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Agnius Bartninkas's Calm, Methodical Creator Playbook

ยทLinkedIn Strategy

A friendly breakdown of Agnius Bartninkas's LinkedIn strategy, with side-by-side lessons from Nik Sharma and Ryan Levander.

Power PlatformPower Automate DesktopAutomation consultingLinkedIn content strategyCreator analysisB2B marketingPersonal brandingLinkedIn creators

Agnius Bartninkas and the Quiet Power of Practical Posts

I went looking for loud, flashy creators - and instead I found Agnius Bartninkas, steadily stacking results with 11,741 followers and a 61.00 Hero Score. That combo caught my attention because it signals something I really respect: you don't need a massive audience to get outsized engagement if your content consistently helps real people.

So I started paying closer attention. Not in a "let's copy their format" way, but in a "what are they doing that makes busy professionals stop scrolling?" way. After lining him up next to two other strong creators - Nik Sharma and Ryan Levander - a few patterns jumped out pretty fast.

Here's what stood out:

  • Agnius wins with clarity and credibility, not hype
  • His posts feel like field notes from a practitioner, not a pitch
  • He uses structure (and restraint) to make technical ideas feel easy

Agnius Bartninkas's Performance Metrics

Here's what's interesting: Agnius is not the biggest account in this comparison, but he's right at the top where it matters - engagement relative to audience size. A 61.00 Hero Score next to 11,741 followers says people aren't just following - they're reacting, reading, and likely sharing or saving.

Key Performance Indicators

MetricValueIndustry ContextPerformance Level
Followers11,741Industry averageโญ High
Hero Score61.00Exceptional (Top 5%)๐Ÿ† Top Tier
Engagement RateN/AAbove Average๐Ÿ“Š Solid
Posts Per Week3.5Active๐Ÿ“… Active
Connections5,340Growing Network๐Ÿ”— Growing

Now, because we don't have engagement rate numbers for any of the creators here, the Hero Score does a lot of heavy lifting in this analysis. And the fun part is that all three are clustered around 60-61, which makes this less about "who's best" and more about "how do three very different creators reach a similar performance ceiling?"

Quick side-by-side snapshot

CreatorFollowersHero ScoreLocationPosting Cadence
Agnius Bartninkas11,74161.00Lithuania3.5 posts/week
Nik Sharma51,45160.00United StatesN/A
Ryan Levander6,09060.00United StatesN/A

Pretty impressive, right? Nik has the scale. Ryan has the tight niche. Agnius sits in the middle on audience size, but matches them on engagement efficiency.


What Makes Agnius Bartninkas's Content Work

Agnius's edge isn't a gimmick. It's a set of repeatable choices that make people trust him fast. And trust is the real conversion on LinkedIn - whether you're selling, hiring, or just trying to build a name.

1. Teaching from the trenches (not from a podium)

The first thing I noticed is how often Agnius writes like he's mid-project. Not as "the expert delivering truth," but as someone saying: I tested this, here's what happened, and here's where it might break.

That vibe matters in technical niches like Power Platform and automation, because readers aren't shopping for inspiration. They're shopping for fewer headaches.

Key Insight: Write like you're handing a teammate the shortcut you wish you had last week.

This works because it lowers the reader's risk. You're not asking them to believe a claim - you're showing your reasoning, your caveats, and your real-world conditions.

Strategy Breakdown:

ElementAgnius Bartninkas's ApproachWhy It Works
CredibilityShares tested observations and specific scenariosReaders sense "this person actually built this"
NuanceAdds caveats like "in most cases" and edge casesBuilds trust by not overselling
PracticalityFocuses on impact: what changes in your environmentSaves time, which earns attention

2. Structured posts that are easy to skim (without feeling shallow)

A lot of creators confuse "short" with "skimmable." Agnius doesn't. His posts tend to be methodical: quick context, then clear sections, then a balanced takeaway.

And yes, the visual structure is doing work. Frequent line breaks. Short paragraphs. And those "๐Ÿ“Œ" signposts that let your eyes jump around and still get the point.

Comparison with Industry Standards:

AspectIndustry AverageAgnius Bartninkas's ApproachImpact
FormattingBig blocks or over-polished threadsShort paragraphs + clear signpostingMore people finish the post
ClaimsStrong opinions with little proofOpinions followed by reasoning and limitsMore trust, fewer eye-rolls
ReadabilityEither too basic or too complexTechnical, but segmented into chunksKeeps both juniors and seniors reading

One more thing: this style quietly respects the reader. It says, "I know you're busy, so I'm going to make this easy to parse." That alone can set you apart.

3. Calm enthusiasm - excitement with receipts

Want to know what surprised me? Agnius can sound genuinely excited ("huge", "no-brainer", "absolutely worth"), but he almost always follows it up with the "okay, but here's the nuance" part.

That balance is rare. Most creators pick one:

  • Pure hype (fun, but fragile)
  • Pure analysis (useful, but sometimes dry)

Agnius blends them. He gives you a reason to care, then he proves he's not drinking his own Kool-Aid.

A pattern I kept seeing in his style:

  1. Quick take: "This is big."
  2. Explanation: why it matters in practice
  3. Caveat: where it might not apply
  4. Practical next step: what to check in your environment

And honestly, that is how good consultants speak when they're not trying to sell you.

4. Consistency that feels human (and a cadence that compounds)

Agnius averages 3.5 posts per week, which is enough to stay top-of-mind without crossing into "I post because I have to" territory.

And the timing note matters too: best posting times are 08:00-09:00 with a secondary slot around midday. If you're writing for professionals, that makes sense - you catch them during the morning scan or the lunch scroll.

Now, I'm not saying timing is magic. But consistency plus good timing is like showing up to the party when people are actually in the room.


Their Content Formula

Agnius's formula isn't a hack. It's a repeatable structure that makes technical content feel safe to engage with.

Content Structure Breakdown

ComponentAgnius Bartninkas's ApproachEffectivenessWhy It Works
HookStarts with the core change or observation in 1-2 sentencesHighClears confusion fast and earns the read
BodyStructured sections, often with "๐Ÿ“Œ" headings, short paragraphsVery highSkimmable without being shallow
CTASoft close: recommendation, reflection, or "if you have X, do Y"SolidFits the practitioner voice and avoids pushiness

The Hook Pattern

Agnius tends to open with something concrete: a release, a feature, a limitation, a test result. Not vibes.

Template:

"I tested [feature/change] and here's what stood out right away - [practical impact]."

A couple hook variations that match his style (and work well in technical niches):

"Some really big things in the latest update - but one detail matters more than it sounds."

"I had a quick look and didn't find much. But then I noticed [specific behavior]."

Why this hook works:

  • It creates curiosity without clickbait
  • It signals competence (you did the work)
  • It promises a payoff that's practical, not emotional

The Body Structure

This is where his posts quietly outclass a lot of creators. He doesn't ramble. He stacks points.

Body Structure Analysis:

StageWhat They DoExample Pattern
OpeningSets context quickly (version, change, scenario)"In Power Automate Desktop (PAD), this changes how..."
DevelopmentExplains impact, then adds edge cases"In most cases... Now, I say that because..."
TransitionUses simple pivots like "However" and short punch lines"But here's the thing."
ClosingBalanced verdict + a realistic suggestion"Worth trying if you're doing X, but watch out for Y."

And yes, those transitions matter. They keep the reader oriented, which is half the battle on LinkedIn.

The CTA Approach

Agnius doesn't end with "Follow for more." He ends with something closer to a peer-to-peer nudge.

Psychologically, that's smart. In technical communities, direct marketing CTAs can feel like an agenda. A soft CTA feels like help.

A CTA template you can borrow:

"So, if you're dealing with [common scenario], it makes sense to [specific step]."

Or even simpler:

"Definitely worth testing if your environment looks like mine."


What the other two creators reveal (and why it matters)

Putting Agnius next to Nik Sharma and Ryan Levander is where it gets interesting, because they represent three different "success paths" to a similar engagement tier.

Positioning and audience expectations

CreatorPrimary value people expectTypical reader mindsetWhat earns engagement
Agnius BartninkasAutomation know-how, honest evaluation"Help me implement this without surprises"Specifics, caveats, practical steps
Nik SharmaGrowth strategy and brand building"Give me an angle I can apply to revenue"Bold takes, frameworks, market instincts
Ryan LevanderPaid ads performance and AI ops"Show me what works in performance marketing"Tactical clarity, execution notes, results mindset

So while all three land near 60 Hero Score, the mechanism is different.

  • Nik often wins because he's great at compressing business insight into punchy lessons.
  • Ryan wins because performance marketing audiences love "do this, not that" clarity.
  • Agnius wins because technical audiences love people who tell the truth, including the annoying parts.

A quick "style" comparison that helped me see it

Style signalAgniusNikRyan
EnergyCalm, measured, occasionally excitedHigh conviction, founder energyDirect, execution-focused
Proof style"I tested it" + edge cases"I've seen this across brands""This is how I'd run it"
CTA vibeSoft recommendationOften an opinion or prompt to thinkPractical next step

What I like about Agnius in this context is that he proves you can be "quiet" and still be magnetic. You don't need a hot take every day. You need earned authority.


3 Actionable Strategies You Can Use Today

  1. Write the caveat on purpose - Add one line like "Now, I say 'in most cases', because..." to signal honesty and increase trust.

  2. Use signposts that match your brain - Try 3-5 "๐Ÿ“Œ" section headers or short labels so skimmers can still follow your logic.

  3. End with a peer suggestion, not a pitch - Close with "If you're doing X, try Y" instead of "DM me" so the CTA fits a professional audience.


Key Takeaways

  1. Agnius's 61.00 Hero Score is the headline - It shows strong engagement efficiency, not just reach.
  2. Structure is a superpower - Short paragraphs, clear sections, and practical sequencing make technical posts feel easy.
  3. Calm beats loud when the niche is technical - People reward accuracy, nuance, and real testing.
  4. Similar Hero Scores can come from totally different playbooks - Nik, Ryan, and Agnius all win, but for different reasons.

So here's the bottom line: if you want better LinkedIn results, try writing one post this week like you're helping a teammate - with specifics, caveats, and a clean structure. Then watch what happens. What do you think - does that style fit your niche?


Meet the Creators

Agnius Bartninkas

Operational Excellence and Automation Consultant | Power Platform Solution Architect | Microsoft Biz Apps MVP | Speaker | Author of PADFramework

11,741 Followers 61.0 Hero Score

๐Ÿ“ Lithuania ยท ๐Ÿข Industry not specified

Nik Sharma

CEO, Sharma Brands | Forbes 30 Under 30

51,451 Followers 60.0 Hero Score

๐Ÿ“ United States ยท ๐Ÿข Industry not specified

Ryan Levander

Conversion-Obsessed Marketer Driving Incremental Revenue Through Paid Advertising | 9+ Years Experience | AI Operations Builder

6,090 Followers 60.0 Hero Score

๐Ÿ“ United States ยท ๐Ÿข Industry not specified


This analysis was generated by ViralBrain's AI content intelligence platform.